The Logo
The logo is our official identifier and is to be used on all forms of visual communications. The logo should be clearly and prominently displayed and may not be altered or reconfigured. The logo must bear the registered mark and may not be used as part of a headline or running text. The complete logo may be only used as provided without alteration with a minimum size of one inch (1”) with the word UNIVERSITY at least one inch in length.
The logo should contain a negative space exactly the size of the K in “” surrounding the logo, including the sun graphic and University. This applies to the logo at all sizes.
Preferred placement for the logo is at the top right corner of a publication page or the bottom right corner of a brochure cover. The logo should be positioned at least 1/4 inch from the end of a page, gutter or border, depending on page dimensions or publication design. The logo must maintain correct proportion in relation to a page. For example, although one inch is the minimum size, the size would need to be properly adjusted on larger materials, such as an 18” x 24” poster.
Additionally, using the logo on social media platforms is acceptable but must follow established graphic standards. See Administrative Policy regarding Social Media activity, Section C, regarding copyright restrictions.
If you are unsure about the suitability of the size or background or how to resize the logo without changing its proportions, please consult with University Communications and Marketing at 330-672-2727.
Examples
Ad
Viewbook
Postcard
Ad